Hygiene is Medicine. A Stylish and Artistic Approach to Prevention.
Wash your hands. It’s the phrase of the year. It’s the inspiration for our latest fashion illustration.
In the background is an extract from a Gustav Klimt painting titled ‘Medicine’ depicting the cycles of life with the Greek goddess Hygieia (the goddess of Health). Hygieia sits behind our figure in the illustration but you can see her in the painting below as well as a comparison to the original.
Hygieia’s name is sworn upon in Hippokrates’ first oath. First recognized with a cult following outside of Athens, the plagues of 429 and 427 BCE saw the adoption of Hygieia and her counterpart Asklepios into the city of Athens. In times of death and plague we call upon Hygieia. The name from which we now call hygiene is a description of health rather than healing. Sensibility in daily habits for common health is hygiene.
We need Hygieia in times of public health crises. And the most sensible thing to do is follow the advice of Health experts. Click the button below to read more about best practices from the CDC.
Extract from Gustav Klimt’s ‘Medicine’ for SFM’s ‘Hygiene is Medicine’
Gustav Klimt’s ‘Medicine’
Our gentleman is dressed in the same color suit as the Sciamat illustration, but with a different Italian suit inspiration.
Suit - Brunello Cucinelli, Sartoria Solomeo bespoke suit production
Glasses - Theo Eyewear. I met a gentleman at the Amon Carter who had this pair of glasses in red
Background - extract of ‘Medicine’ by Gustav Klimt
Shirt - Based on a poll on instagram Stories our man needed to be wearing Eton (it was a close call though)
Wash your hands often
with soap and water
20 seconds or more
In absence of soap and water use hand sanitizer with minimum 60% alcohol
Avoid touching your eyes, nose, and mouth with unwashed hands
Avoid close contact with other people- at least 6 feet
Cover you mouth when coughing and sneezing
throw tissues away immediately
wash hands immediately
Clean and disinfect frequently used surfaces daily
clean first
then disinfect
COVID-19 is not airborne and does not require a facemask for general population
Why to Avoid Public Spaces, Even If There’s Barely Anyone Around.
I live along a river in Fort Worth TX. There’s a walking path along the river that goes on for miles and during our quarantine my wife and I take excursions to relieve the cabin fever.
We’re walking beside the river, no one in sight. I hear a biker coming up from behind- maybe a few hundred feet behind us. Ruth steps ahead of me, I follow in line and we hug the right side of the walk.
Imagine you’re biking quite fast and at the same moment you’re trying to spit on a tree as you pass by. It’s not easy. Your window of opportunity is small.
The biker could pass us with plenty of room. We’re the only other people on the path so he can give us all the attention he needs to not hit us. NO. As he passes us he spits right at us.