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Sunflowerman for
Woodbine Development
and the W Hotel Buckhead

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Goals

Sunflowerman’s highly detailed and surreal style will be adapted to a street art approach with an 'Off-Register' design.

'Off-Register' Design

The attached image is an example applied to a stock room. Figures can also be made to resemble important Atlanta figures such as Outkast, Gucci and Janelle Monae.

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Specifications

  • Templates will focus on contemporary fashion and lifestyle and may include figures, furniture, plants and clothing.

  • Each template will be unique with its color palette as well as the details in the subject. (i.e. style of glasses, style of shoes, double breasted jacket vs singe breasted jacket etc)

  • Templates are designed to have a large impact with a minimalistic approach, considering deadlines for completion.

  • Estimated time to completion is between 23-30 days. Estimate factors include-

    • Set up time

    • Taping off rooms for painting

    • 4-6 people executing designs

    • Variable room sizes

  • Compositions can be adapted to fit large, small or misshapen spaces.

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Sunflowerman

After living 4 years in Atlanta, studying at SCAD Atlanta and getting his start in art and fashion, Sunflowerman left to live abroad for 4 years. He spent time in Milan, Florence, London and Paris. Eight years after first setting foot in Atlanta Sunflowerman is back.

Sunflowerman’s partnerships have included companies such as

  • Swatch Group

  • Luciano Barbera

  • Brunello Cucinelli

  • Under Armour

  • H.Stockton, Atlanta

His private collectors include clients in Hong Kong, Sweden, Switzerland and England.

Social Media Impact

Sunflowerman documents the process of his art with photos, videos and time lapse videos which he shares with more than 50,000 followers on social media. 60% are between the ages of 25-44, with a nearly 50/50 split between men and women. 50% are in the US, with NYC, and DFW representing the largest US demographic and London and Paris representing the largest foreign audience.

@sunflowerman

A post shared by Sunflowerman (@sunflowerman) on

A post shared by Sunflowerman (@sunflowerman) on

Press

Process

Here's a view into the process of creating the templates for the Woodbine Development project in Atlanta. Before the W Hotel paintings begin I will have gone through more than 200 sketches to define the templates.  

 

Sunflowerman
matt@sunflowerman.com
616.724.5184